Egenova which started its production of massager in 1996 is now the largest player in the market which provides the relevant products for the consumers by focusing on diversification of the product line since the beginning. Egenova is the first company in Turkey that manufactures the massager Egenova which constantly diversifies its product line depending on the customer requests since its foundation and develops different marketing strategies accordingly is a leading company in its respective field in Turkey.
The products created by Egenova are its own designs; the company undertakes the entire production process in its facilities. Thanks to this, it is also able to offer service and expertise for other companies operating in the same or similar fields.
EGENOVA R&D
Research and Development Unit  undertakes activities to create new product designs and infrastructure and research operations based on the instructions it receives from the general directorate. It compiles the characteristics asked for inclusion in the new product. The information is simulated on the computer and subsequent tests are run to measure the appropriateness of the product. Depending on the information from the production and marketing departments, the research and development unit holds constant improvement and development activities The research and development unit consists of electronics, mechanics and industrial design.
EGENOVA TEMPLATE UNIT
It coordinates with the research and development unit. It creates the three-dimensional prototypes of the new product simulations transferred from the research and development unit. The final product is tested at the research and development department. . Following creation of the template designs of the final product, the department under review undertakes the production of templates The department is also responsible for maintenance and repair of the available.
EGENOVA PRODUCTION
This department includes subsections like production, material admission, quality control, assembly, final quality control, packing and shipment. The department is responsible for the production of the products in compliance with the established standards.
EGENOVA MARKETING
The marketing department is responsible for the promotion and sale of the products. It creates new markets and opportunities, develops new strategies to ensure that the products reach to the customers in healthy conditions. It also helps the research and development department in the design of new products based on the customer reviews and requests. |
